My New Plan – Phase #2 Completed

After months of hard work in proofreading, purging and rewriting, we have now relaunched the White Dove Books site. The essence of the new approach is to provide a limited number of books as free downloads and provide the remaining books as low cost downloads. So, at present we have 13 free books and 47 paid downloads.

It has been a mammoth effort not just proofreading and rewriting but also in reformatting the books for PC, Apple and Kindle devices. I felt this was an important step because, clearly, the future of ebooks is bound up with the adoption of ereader devices such as Kindle so getting our books into Kindle format was really important.

At present, we have an introductory offer that allows people to get the whole collection at a great knock-down price. It is a genuine introductory offer that ends on 30th August 2014, After that, the special introductory price will no longer be available – full details of this excellent offer are here.

In addition to all of the above, our WordPress plugin has also been updated so our affiliates have the latest offer on their sites too. By the way, if you would like to become an affiliate, please click here to join the program. We have also redesigned the three sites (White Dove Books, MotivateTube and Monify Me) so that they display properly on mobile devices. And we have significantly improved the response speed of the White Dove Books site.

With the work on the main site now largely completed, out attention is on the Inspiration Newsletter, we are redesigning the look and feel to make it compatible with mobile devices too.

Phew! It has been a lot of hard work, but – hey – nothing ever worth accomplishing was done easily ;)

We are now in a very good place, I believe. We no longer care about Google; what they think or how they rank sites. We have stopped playing their game because they let us down! We were providing quality, as regular readers know very well, and they effectively reneged on the deal to reward us with traffic. That’s how we see it anyway.

It is still early days, but our new plan makes the site completely independent of Google as its main traffic source. That was the big lesson we learned this past year as a result of Google’s reworking of its ranking algorithm.

Of course, I’ll let you know how it all goes.

Posted in My Campaigns

The Decision to Succeed

Over the past couple of days, I have been running a personal development workshop and during the coffee break on one of the days, one of the delegates asked me about my site, how much I make and how I am doing it.

I showed him some of my accounts and you could almost hear the wheels turning in his head. His jaw dropped and he wanted to know what I was doing to get those results. We had quite a decent chat over coffee and I gave him a few pointers – including a recommendation to join the Warrior Forum.

At lunchtime, the discussion continued and I told him that I had made exactly $29 in my first year. I also told him that it was the reaction to that kind of result that separates the winners from the losers in internet marketing.

You see, many people start out, full of hope, imagination and energy. They say that they are determined to succeed; they say they are prepared to do ‘whatever it takes’. But the fact is that, for the most part, they are not.

What happens after one whole year of blogging, writing guest posts, making videos, writing articles, writing newsletters and many other things that consume a considerable amount of time? I’ll tell you: people look at their earnings – their apparent reward for all that hard work … in my case $29. And that’s when the real decision is made.

It is in that moment that they decide whether they are going to win or lose. Because it is easy to say you are determined; it is easy to say you are prepared to do ‘whatever it takes’; it is easy to be optimistic at the beginning. It is not easy to follow through when you get such discouraging results.

But that’s what separates the winners from the losers.

The winners look at that $29 and start to figure out how they can multiply their traffic by a factor of ten or improve their conversions by a factor of ten. They start testing their offers, their prices, their processes, and they get better.

Successful marketers come to realise that internet marketing is not like having a job. You don’t get paid for your time; you get paid for the application of your grey matter.

When, after one whole year of solid effort, after which you have earned a very small sum that is completely disproportionate to the amount of effort you put in, when you can demonstrate persistence in that situation, you have made the decision to succeed.

Posted in Getting Started Tagged with:
Will EdwardsMy name is Will Edwards and on this site you can follow me as I work to achieve my $1 Million goal!

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